How do you plan on socializing next year? How do you plan on reaching your target audience, who will be socializing with each other, next year? By default, we underestimate how our lives will change in the future.
These are seven of the most important trends I’m predicting will make their presence known in 2018:
1. Augmented reality will finally take off. About five years ago, Google came out with a pair of glasses—Google Glass—that promised to bring augmented reality (AR) to the mainstream and change how we live and interact with each other. It was a flop. But now, multiple companies—including Facebook, Google, and Snap—are competing to enter or re-enter the AR ring.